Kierstin is the key research + strategic mind at Ci. She is an expert and pioneer on the relationship between sustainability, people and brands, how to uncover relevant insights and then translate this insight into business and innovation opportunities for leading brands and organizations. In 2003, after a stint in fashion and 10 years on Madison Ave, she founded Ci, a leading sustainability brand & research consultancy that works with thought leaders such as Coda Automotive, NBC Universal, the Advanced Innovation Team (AIT) at Adidas Global, UBC Office of Sustainability, World Changing, Nike Inc, KEEN Footwear, The North Face and more.

She is the creator of Ci's market intelligence tool on consumers, culture and sustainability: The SHIFT Report™ —which has informed opportunities from keynote speeches at Davos World Economic Forum and content development for TV Networks to product and marketing strategies for leading brands. Kierstin is passionate about the relationship between people, culture and brands and leveraging that understanding to drive positive change and business success.

She speaks regularly on consumers and sustainability, sustainability as a tool for innovation, the cultural shift to sustainability and the benefits of responsible business across the US and Canada. Her thinking on consumers, culture and sustainability is published in various places including Global Television, City Television, World Changing, PSFK, Influx Insights, Treehugger, Business in Vancouver, The Vancouver Sun, Environmental Leader, Sustainable Life Media and others. Kierstin hosted a live on-air sustainability segment on Global Television’s morning news program in 2008 and 2009.

After living in Paris, Montreal, NYC and San Francisco, Kierstin now lives in Vancouver with her children, Felix and Roman. She recently rocked her first Olympic distance triathalon to raise money for the Leukemia & Lymphoma Society.